Copywriting is a form of content writing with the intention of advertising or marketing a product, service, or company. Copywriting truly is a combination of art and science. It sells your product or service and convinces prospective customers to become customers. While editorial and news writing are simply meant to be opinionated and/or informative, copywriting aims for readers to respond to call to actions (CTAs) such as making a purchase, engaging with a company, or opting-in for a service. Using strategic content helps boost conversions. I help align your stories with your ideal customers to expand your online reputation in a positive manner. Materials that I produce for you include website copy, newsletters, emails, product descriptions, promotional materials, direct mail, scripts, taglines, ad copy, brochures, and more.
Professional writing and great user experience.